Scandinavian online casino Mr Green & Co has reported a major profit increase of 41% in the first half of 2014 bringing the total revenue to SEK316.0m. The Stockhohlm-listed operator contributes the significant increase to their continued growth in the European casino space as well as their investment in smartphones and tablets. The mobile growth has greatly increased and now represents 22% of the group’s total revenue.
The payoff in mobile investment and subsequent H1 2014 profit increase means the company plans on further international expansion. Mr Green & Co CEO, Mikael Pawlo comments, “We feel that it is strategically important that we are not solely dependent on the Nordic region or any other region”. “Our product means that we are able to offer customers entertaining and exciting games irrespective of country and region, and the local adaptations required are relatively small, which means that we are able to expand under high profitability and with limited risk”.
About Mr Green
Swedish operator Mr Green Casino was launched in 2008 and has gone from strength to strength as they have partnered with leading online slot game providers including Net Entertainment, IGT, NYX Interactive, and Microgaming. Net Entertainment recently developed an exclusive slot for Mr Green casino entitled The Marvellous Mr Green.
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