Online casino software developer MX Digital has partnered with the marketing expertise of Traffic Generation to launch free play versions of it’s branded slot games. The move allows the developer to cash in on the ever growing market of social casino gaming.
MX Digital will be able to provide other operators with free play branded slot games based on popular comedians, actors, and personalities. Such titles will include Hulk Hogan (The Hulk), James Dean, David Hassellhoff, and the Blues Brothers. You will find such games offered via social channels including Facebook and Twitter. As with the popular myVegas from MGM as well as Slotomania, and DoubleDown casino slots, these titles may be the next big thing you’ll see in social casino games market. They are likely to be released in up to 26 different countries.
MX Digital Chief Financial Officer Ted Lanes prognosticates: “Social casino gaming is currently a $1.7 billion industry and some have predicted it will be as big as $7 billion in a few years.”
“Hulk Hogan, for example, has over two million fans on Facebook and over a million on Twitter,” he adds. “We believe there is a great deal of potential in leveraging international brands. The ability to have a conversation with the players will help virality and thereby help to build the social following.”
Free Slot Money looks forward to reviewing these games in the near future and are excited to see they have partnered with an excellent marketing agency, Traffic Gen, out of Gibraltar.
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